RUBRIC

	LVL 0 0-50	LVL 1 50-60	LVL 2 60-70	LVL 3 70-80	LVL 4 80-99	LVL PERFECT 100
Complete site The website contains enough information to adequately describe the company. It should therefore contain about 6 fully developed pages all containing navigation, images, text, colour, …	1-2 fully developed pages	2-3 fully developed pages	3-4 fully developed pages	5-6 full developed pages	6-7 fully developed pages	7 or more fully developed pages
Showcase of Web Concepts The website demonstrates a variety of web design concepts such as html tables, image maps, image slicing, frames, css formatting, css positioning, use of scripts, mouseovers, graphic editing, …	0 used	1 used	2-3 used	4-5 used	5-6 used	6-7 used
Look & Feel The colour and layout give the look and feel that would be desired by that type of company. Students are expected to make this argument during their presentation.	Very poor. Your site has a rainbow background that flashes continuously and may cause death.	Poor. The look and feel seems incomplete or has mistakes in it.	Satisfactory. The site needs a few changes to meet its goal.	Good. A few simple changes would help the site.	Excellent. Very difficult to suggest any changes.	Perfect. Could not critique anything if I tried.
Neatness and Consistency Each page on the website is neat. No image or backgrounds take away from this. The website as a whole is consistent with an identical navigation bar on each page.	Very poor. Each page was randomly designed and looks like no other.	Poor. Considerable neatness and consistency issues exist.	Satisfactory. The site needs to be cleaned up and made a little more consistent.	Good. A few changes would allow for a completely consistent and neat site.	Excellent. The site is very neat and fully consistent.	Perfect. Impossible to find a way to improve the site’s neatness and consistency.
Compliant with Web Design Rules The website follows the web design rules discussed in class. Students are permitted to break a rule as long as they justify it during their presentation.	Very poor. Was a rule even followed?	Poor. Many rules are broken considerably affecting the website’s quality.	Satisfactory. Some changes are needed to improve the site’s quality.	Good. Only a few changes would improve the site’s quality.	Excellent. Only one minor change would help the site’s quality.	Perfect. No changes needed.