SPORT LOGO SYMBOLISM ACTIVITY

DISCUSSION

How are sport logos different than other logos?

Normally, the logo helps to sell a product. In the case of sport logos, the logo is the product. A nice or interesting logo directly leads to more merchandise sales.

GROUP DISCUSSION ACTIVITY

We will go through a Presentation document together. It can be opened in Google Slides.

Click here for the document.

WORK

In this activity, you will search for five different sport-related logos with hidden symbolism.

To count, a logo can only be used if you find at least two forms of symbolism.

EXAMPLE

EDMONTON OILERS LOGO SYMBOLISM · The orange is a drop of oil – a key industry in Edmonton. · The letters streak down as if they were oil on a wall. · The blue circle can be seen as a pipe.

EXPECTATIONS

You will create a document (likely a Google Doc or a Google Slide document) with your information. Your teacher will inform you about how to submit your work.